Browsing: 2017, Vol. 25, Issue 1, May

Introduction. Since the concepts of disruptive and sustaining innovations of Christiansen made their way into the models and policies both public and private during the last decade, different new approaches emerged. We do have now reliable benchmarks in analyzing the innovation field, in understanding the global trends or the national ones, financed by NGO’s, IO’s or national agencies. Understanding how innovation might become dominant in certain markets or contexts, it’s important, but the focus seems to have moved towards the outcome of innovations, on their impact on growth and the general wealth of the societies.

Aim of the study. Hal Varian’s concept of “combinatorial innovation” underlined the ascend of a new period of a tremendous burst of innovation. Now we can quickly and conveniently combine different Internetbased components, which are all bits, to create entirely new products and services, available for everyone. The mushrooming of nudging logic based initiatives all over the world, open the room for a new discussion – to what extent the intended target audiences of nudging initiatives will participate in co-generating of the new policies and campaigns, based on the employment of the combinatorial innovation?
Keywords: innovation, social marketing, behavioural economics
JEL Classification: I18, M31, O30

Introduction. Social marketing favoured, since its inception, the field of health promotion – designing programs to help change unhealthy behaviours was one of the primary drivers of this area of practice. On the other hand, the need to have a better-informed citizenry on medical and health-related issues was a constant requirement of the medical professional – better informed and knowledgeable people would more easily “adhere” to the social marketing programs.

Aim of the study. The health literacy imperative is today outpaced by the advance of the Internet-based technologies – Google health search solutions, Microsoft specific products targeting patients or IBM’s Dr Watson suite. Based on this disrupting innovation which involves the realm of the patient-doctor relationship, how shall social marketing programs innovate?
Keywords: social marketing, health economics, behavioral economics, health literacy
JEL Classification: D91, I12, M31

Introduction. Management has become a subject of major interest in different domains such as political science, history, psychology, sociology or business for centuries and led to numerous researches. As a concept, science, discipline, philosophy and practice, management aims at achieving both efficiency and effectiveness. To survive and prosper in today’s highly competitive business world companies need to be managed in a creative way.

Aim of the study. The aims of the paper are to define the concepts of management and creativity, and to present the case of Honda, one of the most innovative companies around the world. The research is based on a case study.
Keywords: management, creativity, company, Honda
JEL Classification: M1

Introduction. The innovation consists in the discovery of methods and strategies that could lead the organizations towards the alignment with the needs of modern society. The root of innovation are the discoveries these two notions being interrelated. The Dex defines the inventions as being “a solution or technical realization from an area of knowledge who represents something new and progress regarding the stages known before” and to innovate translates as “to face a challenge, to bring something new in an area of expertise or in a system”. Reengineering on the other hand stands for a management strategy business related who started somewhere in the ˈ90s. Reengineering is used for the reinvention or the innovation of the orientation of an enterprise or the mechanics of the business process towards more productive ways. Both methods (innovation and reengineering) try to optimize the management of the enterprises leading to changes in the process of development of an organization.

Aim of the study. The hereby article aims to describe how innovation and reengineering helps the restructuration of an organization. As I showed already in this paperwork the notion of innovation indicates the adaptation of the structure of an organization to the new. The accommodation to the new led in time and had a major impact in the progress and evolution of society.
Keywords: managerial innovation, reengineering.

Introduction. It has long been recognized that entrepreneurship is the vital force that drives innovation and economic growth. Entrepreneurship is shaped by a portfolio of forces and factors.

Aim of the study. In this paper we want to underline that entrepreneurial leadership is critical for the achievement of entrepreneurial goals. Also we try to identify commonalities between the two domains, entrepreneurship and leadership, with a particular focus on what entrepreneurship could gain from more explicit incorporation of some leadership issues. Since change is constant, organizations need to be more flexible on their path to growth. In this process, entrepreneurs undergo a process of identity change by acquiring new behaviors and skills that sustain organizational transformation. Moreover, by adopting a sympathetic leadership style, entrepreneurs accommodate both creativity and organizational synergies that may help their organizations to develop and prosper.
Keywords: entrepreneurship, leadership, creativity
JEL Classification: M19, M29

Introduction. Intensive learning methods, collecting significant information from case studies generate value and powerful business solutions. Facing avant-garde competitors and the real improvement of internal processes represent the stakes of high-performance companies. Opportunities also mean taking risks that make the difference between conventional solutions and unconventional solutions. In such circumstances, the differences are also achieved by the quality of the evaluation and the selection of team members.

Aim of the study. The paper aims to briefly present the relation between creativity and innovation and the ways in which a modern management can favourably influence the employees’ attitude in various contexts so that they are creative and, at the same time, finishers. We can mark out the fact that the management of a company can design intensive learning methods and facilitate the exchange of ideas in order to increase the speed of innovation in business.
Keywords: Creativity, innovation, management, leadership, competencies, roles

Introduction. The human resources management is extremely important today due to the fact that it offers each and every company the opportunity to evaluate its most important asset, the personal, based on the past and present evolution, while using the appropriate policies, measurements and instruments, as well as by taking into consideration its general rules and regulations.

Aim of the study. This paper aims to highlight the following key aspects: first of all, the notions of human resources management and strategic personnel planning are defined and analysed; second of all, the necessity and the importance of creating and using comprehensive human resources management policies and instruments is taken into account; third of all, a case study done in a Romanian organization is presented, in terms of a quantitative and qualitative analysis; fourth of all, the results of the case study are presented and future predictions are made concerning the situation of similar organizations in Romania as well as in other countries worldwide; fifth of all, the concussions of this research paper are drawn, the limitations are presented and justified and the future research plans are presented.
Keywords: human resources management, policies, instruments, strategic personnel planning, quantitative analysis, qualitative analysis, Romania’s situation.
JEL Classification: J24, M00, M50, M51, M53, M54, O15, O20

Introduction. Today the financial market system, as a whole, and the financial market, in particular, are both facing numerous challenges. The elements addressed in our research come to present in a broad and accurate manner these challenges, in an attempt to forecast the financial market’s next steps and figures, and to make light on the nearest provocations that the social, political and economic environment are all bringing.

Aim of the study. In the first part of this research paper, elements such as monetary, fiscal, financial, business, investment, labour, economic, property and political freedom features are being presented, starting from the complex definitions of these concepts, continuing with an in-depth analysis of these concepts and their roles and importance in today’s society structure. In this regard, numerous valuable examples of successful economic and political structures are being presented, in order to emphasize the nations’ potential in terms of monetary, fiscal, financial, business, investment, labour, economic, property and political freedom. In the second part of this scientific work, the role and the importance given to the financial markets nowadays is being presented, starting from the definitions of the financial markets, continuing with the challenges that these types of markets are facing today, given the monetary challenges, the fragility of the economic systems world-wide, the insecurities brought by the continuously changing public policies, the financial “game” that is “played” between the banks and the capital markets, as well as the investments’ role at the level of the economy. In the third part of this paper, Romania’s situation is being addressed taking into consideration the latest data and analysis provided by the National Bank of Romania (September 2016) based on the discoveries and the general conclusions of the document named “Dynamic Stochastic General Equilibrium (D.S.G.E.) model estimated for Romania”.
Keywords: financial markets, capital markets, monetary freedom, fiscal freedom, financial freedom, business freedom, investment freedom, labour freedom, economic freedom, property freedom, political freedom, economic and political features, money, banks, investments, Dynamic Stochastic General Equilibrium (D.S.G.E.) Model, National Bank of Romania (N.B.R.), Romania’s situation
JEL Classification: D53, E00, E44, E50, E58, F21, F38, F43, G00, G01, G10, G17, G18, G32

Introduction. The impact of financial innovation is reflected in many aspects that best can be highlighted through the benefits and disadvantages of creating, implementing and using innovative financial products and services

Aim of the study. The paper tries to analyze the implications of financial innovation on a company financial management starting with a synthesis of the ways of financing a company. The differences between these ways have significant importance on how financial innovation has an impact. Another essential issue is highlighted by the characteristics and the typology of instruments issued by financial innovation.
Keywords: financial innovation, financial management, functions of financial services
JEL Classification: G21, G22, G31

Introduction. Given that the underground economy, as a whole, can stand for and/or deepen the budgetary deficit of any country, by diminishing the level of revenues to the state budget, leading, as a consequence, to restrictions as to the public spending volume, thereby adversely influencing the living standard of its population, the focus of the study is related to laying, to a reasonable extent, the general framework, for limiting, via well-grounded macroeconomic fiscal policies and other related, targeted measures, the negative effects of the same.

Aim of the study. The aim of the paper is to reveal the main causes and consequences of the underground economy, seen as a mix between the shadow economy, reflecting the officially unreported monetary transactions, and the black economy, consisting in the criminal monetary transactions associated with the latter.
Keywords: underground economy, shadow economy, black economy, budgetary deficit, macroeconomic policies
JEL Classification: E26, E61, H62