Pages: 22-38
Introduction. The study examines the challenges of promoting financial literacy and inclusion in Romania, a country characterized by significant reliance on cash transactions and a large digital divide. With financial services becoming increasingly digitalized, financial literacy is essential for inclusion in the banking system. Romania faces low bank account ownership and limited digital skills, despite having advanced internet accessibility.
Aim of the study. The purpose of this research is to analyse the connection between financial literacy, digitalization, and inclusion, and to propose strategies to improve these areas. The research is guided by two hypotheses: 1) Individuals with higher levels of financial literacy are more likely to adopt digital financial services, and 2) The digital divide, particularly in rural areas, is a significant barrier to financial inclusion. The methodology combines quantitative analysis of secondary data from sources such as the World Bank and European Commission’s Digital Economy and Society Index, with a qualitative literature review of financial literacy and digitalization.
