Browsing: O32

2015

Innovation in Organizations

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Introduction. Innovation is an integrating part of the re-vitalization plan of EU economy and it is one of the seven initiatives comprised in the 2020 Europe Strategy. The European Union supports through active policies the creative-innovative processes, as illustrated by the Cohesion Policy Program for 2007-2013 and by the ”Horizon 2020” Program for Research and Innovation.

Aim of the study. The present paper presents, from an organizational perspective, relevant aspects related to the question of innovation and innovation management, while pointing out the most important internal and external factors that favour the introduction of innovation into the sphere of processes that are run by organizations, as well as into the sphere of products and services provided by organizations. At the same time, the paper briefly presents the essential attributes of organizations which obtain competitive sustainable advantages through innovation.
Keywords: organization, innovation, management of innovation, contextual factors, intraorganizational factors, competitive advantage.
JEL Classification: D83, L21, L25, O31, O32.

2017

Creativity and Innovation in Organizations. A Managerial Approach

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Introduction. The future of organizations depends decisively on their ability to constantly improve their technologies and processes and, on this basis, to develop new products and services that correspond in quantitative and qualitative terms to the evermore diversified requirements of the demand bearers.

Aim of the study. The paper addresses relevant aspects related to creativity and innovation as inexhaustible sources of sustainable competitive advantages. The conceptual framework of creativity is defined and the important phases of a creative process are delimited. The main types of innovations are briefly presented, while at the same time the variables defining the innovation capacity of organizations are revealed. The final section of the paper highlights the key role of management in stimulating creative and innovative processes within organizations and in developing innovative projects.
Keywords: organization, creativity, innovation, management, sustainable competitive advantage.
JEL Classification: M10, L21, O31, O32.

2017

The management of innovation in the context of structural funds

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Introduction. As a decisive factor in the existing economic competition in a world increasingly globalized, a market accessible through digitisation and unprecedented information speed, innovation has become the key objective that makes the difference between “to be” or “not to be” for every economic actor who aims to play a leading role on the market. Innovation has become a concept so widely spread that one cannot conceive the success of a business without this factor, whether we are talking about the innovation of a product, process or service or marketing and organization structure. Innovation has also became a key concept for public insitutions that intend to keep up with developments in technology, under the pressure from a society increasingly more connected to technology. The European Union promotes the concept of innovation at the center of the development strategy for the economic sector, thus generating the vision that governs three key tools: Research framework program, the cohesion policy and the framework program for competitiveness and innovation.

Aim of the study. In the present study we start from the definition of the concept of innovation. We approach the notion of innovative management perspective in the context of accessing European funding programs. Ultimately, the purpose of innovation management is the efficiency of innovative economic activity, i.e. in increasing productivity in balance with the principles of sustainable development. European funding programs stimulate the innovation management in entrepreneurship, public institutions andNGOs, whether we are talking about innovation in the economic field, at the level of social services or in the field of public services.
Keywords: Innovation Management, Structural funds, Absorption of European funds, Adaptation, Innovation, Research, Entrepreneurship, Innovation Firm, Innovation Processes, Invention Processes, Technological Innovation, productivity, efficiency, sustainable development, green economy, encouraging investments with innovative character.
JEL Classification: G23, Q48, O310, O32, O350, P18.

2019

The Distinct Evolution of Crowdfunding Strategies in Asian Countries

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Introduction. China and Japan respectively are two such countries that have taken the original concept of crowdfunding and evolved it distinctly within their own cultural spheres. To research into this subject, existing articles about crowdfunding in these respective countries were reviewed extensively and compared to existing standards in the West. At the same time, newer practices employed for Asian crowdfunding that evolved nationally has been migrated and integrated in their international interactions, which may or may not be in concordance with existing crowdfunding forms. From the results we know that the most prevalent form of Western crowdfunding is reward-based, and as such strategies have evolved to increase the project-makers’ chances of a successful crowdfunding campaign or project. However, in Asian countries this is not the general case, where donation-based crowdfunding and other forms such as crowdlending and equity-based crowdfunding are more relevant. To fulfil its purpose, the article tries to bring forward from Asia the new and intriguing, yet successful practices of crowdfunding that have emerged and evolved distinctly in their domain. It also leaves the door open for such practices to be replicated in the West.

Aim of the study. The objective of this article is to look at how crowdfunding has evolved around where it is likely to go. If we treat the most prevalent information from the West as the global standard, we may miss the new intriguing trends that arise from other areas in the world.
Keywords: crowdfunding, strategies, Flash-Sale, funding lifecycle, risk-reduction
JEL Classification: M13, O3, O31, O32