Author: Ioana Julieta Josan

Introduction. The new organizational changes caused by social, economic and politic reforms led to a shift in the strategic management of the companies. The growing need for professionals, who know how to generate profits, is growing and increase confidence of partners and clients, find new ideas and adapt to a dynamic market. Therefore, internally, we need an efficient management of human resources to find and retain the most suitable and efficient people which will increase productivity and face the increased acting globally competition. Currently, companies that succeed are the ones that integrate in their business strategy, an important component of development and valuation human capital.

Aim of the study. The paper aims to analyze and highlight the importance of human capital in the new organizational strategies, focused on achieving a high level of competitiveness, innovation and excellence.
Keywords: human capital, leadership, effectiveness, productivity
JEL Classification: J24, O15

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Introduction. In the last decades, once with structural changes in production, organizations, technology and social environment a radical change in the economy has been underlined that substitutes the traditional economy based on industry-led services characterized by innovation and knowledge creation. At the same time, emerging economies have managed to win the battle with the world’s major competitors, even overtaking several of them. A representative example is the two countries: China and Japan, that in present are the top three economies in the world.
The human capital and – particularly the investment in education – determine the ability of individuals to earn as well as his perspectives of employment. Since most of the knowledge and skills are acquired in school, through the educational process, education has been recognized as the decisive part in the accumulation and development of the human capital and therefore in the economic development of a country.

Aim of the study. The aim of this paper is to highlight the characteristics of human capital in China and Japan (in terms of investment) and its benefits.
Keywords: human capital, education, competitiveness, investment, skills
JEL Classification: J24, O15

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Introduction. It should be noted that this paper focuses on formal education as a mean of human capital accumulation. In the scientific literature there are studies recognized on both specialists and institutions level according to which education is the principal source of economic growth. The role of education consists in transmitting skills and aptitudes towards flexibility. This marks the entry in the new economy or knowledge society, in which competitiveness depends on skills and human capital possessed. Moreover, education is important not only for future productive capacity building but also for improving living standards. A better educated person will have more chances to get a better paying job and have more freedom to choose and decide what is best for his state of wealth. That person will also have the financial resources to take care of his health and access superior products and services.

Aim of the study. The purpose of the paper is to analyze the graduates’ insertion in the labor market in the context of the new economic changes and to reveal the relationship between education and their employability. This paper will focus attention on the role of formal higher education; particularly in Business and Administration graduates. The study will be based on a survey achieved through a qualitative research by the implementation of a questionnaire among a representative segment of graduates.
Keywords: education, human capital, insertion, labor market
JEL Classification: A2, J24, O15

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Introduction. The knowledge economy model is marked by investment in research, development, innovation and human capital which is the key drivers of modern economy for increasing returns. The allocation of resources in human capital brings performance and benefits to companies investing in their employees. Moreover, in present, once with the globalization and economic crisis, the world economy is crossing through powerful changes and challenges.

Aim of the study. The paper aims to highlight the role of human capital in the new organizational management strategies focused on achieving a high level of competitiveness, innovation and development through management and leadership strategies.
Keywords: human capital, management, development, competitiveness, investment, organization
JEL Classification: J24, O15

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Introduction. Under the incidence of COVID-19 pandemic, everything is chanced from behavior to action patterns. Research indicates that lack of flexibility and finding short term solutions to changes can be a myopia of leadership. People, organizations and governments are leading their actions in a context characterized by the unknown, the lack of predictability and hazy horizons, in which the only weapon is the ability to adapt. Adaptive leadership should be a solution for individuals and organizations to adjust to changing environments and effectively respond to recurring problems. The adaptive leadership involves changing behavior in appropriate ways as the situation changes and it requires knowledge and the tools to solve the problem efficiently.

Aim of the study. The article is an exploratory study based on author`s observations and literature investigation on the subject investigated during COVID-19 pandemic. Thus, the paper aims to investigate how companies acted in the first phase of the pandemic (as first actions), but also how organizational leadership can be transformed into current conditions to achieve efficiency. The article provide a perspective of the adaptive leadership theory as a basis for business to change their traditional leadership into a process that is not constrained by hierarchical and one-directional notions of leadership (Scott Du Rue, 2011) because in current context, leadership should develop and adapt in dynamic contexts. Limitations: the paper is a theoretical approach that is trying to guide the organizations in the process of acting in a business, economic and social environment profoundly changed by the pandemic effects. Another limitation is the period investigated; the author includes only the actions in the early stage of pandemic (the first three months).
Keywords: pandemic, leadership, organization, crisis, development, adaptative leadership
JEL Classification: H12, M12, M54

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Introduction. Nowadays, the interest for attracting talented employees represents one of the most significant organizational goal. The talents role in the organization has been highlighted in the last decades as an important asset in creating added value to the company. According to Barney (1997) human capital is” a rare and difficult to imitate resource” through which organizations achieve high level of productivity and organizational performance. To achieve this goal, companies must create strategies to succeed in attracting valuable employees into the organization. Lately, a successful strategy for attracting talents is the creation of an attractive employer brand.

Aim of the study. Without being an exhaustive approach, this paper aims to explore the relation between employer branding and the attraction of talented employees. Also, this article discusses some factors that organizations can use for developing an attractive employer branding through which they could achieve the recruitment goals. The study is a theoretical research which has some limitations: it was not tested in practice; its development is based on the information from the literature review and the research of the most reputed brands strategy. Second limitation consists in using only three factors (credibility achieved through the public relations strategy, employee value preposition and brand visibility) for developing a model of an attractive employer brand construction. Given these limitations, it is worth continuing and expanding research in this area.
Keywords: human capital, talents, employer brand, competitiveness, recruitment
JEL Classification: M1, M5

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Introduction. The investments in educational capital are a medium and long-term weapon that nations can use to combat poverty and ensure sustainable development. Considering that the future belongs to those states that are aware of its huge potential, an analysis on the Romanian stock of educational capital is a necessity. Thus, the research findings will further facilitate the knowledge that decision makers could use to improve the policies and strategies in order to develop a competitive education in a digitized economy.

Aim of the study. The analysis will focus on the quantitative and qualitative dimension of human capital. The evolution of enrollment rates by education levels, school dropout rates and the results of international tests will be the pillars of the educational capital analysis between 2007-2017. The study will be based on data from the Eurostat database, Statistical Yearbooks and official data provided by public institutions and international organizations. In fact, the period under evaluation was chosen for reasons that are linked to the economic and political context. The first was to carry out an analysis of the impact on education of the first 10 years after Romania’s accession to the European Union. The second reason was the identification of the existing or non-existing effects on the education system of two different periods of the economy evolution (the crisis and the post – economic crisis). The third reason was to highlight the educational system direction in a decade characterized by major changes in business and labor market along with the evolution of the digitized economy.
Keywords: human capital, enrollment rates, investment, poverty, digitized economy

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