Browsing: I250

Introduction. The shock wave of the economic crisis touched all aspects of economic, social and political life, has overturned the value systems and has disrupted the daily life of human resources. The lack of expectations, of a safe and legal income, insufficient jobs and undervalued human capital have generated such human resources developments that, in the future, will turn against those who now don’t have a coherent policy in this area.

Aim of the study. The purpose of this paper is to pull a warning signal about the erosion of the recovery opportunities of a very special resource which, unlike others, is endowed with reactive qualities and decision power over their own developments. Without a framework for its development, the quality human resource leaves Romania while the other part of it survives as it can. All these situations are beginning to be passed on to new generations, some abandoned any form of struggle, giving up hope, education, evolution, and some being ready to find a position outside the country. The question that remains is: who will build the future of this country and what ‘nationality’ will have this?
Keywords: human resource, human capital, labor market, unemployment, employment
JEL Classification: J210, J240, I250

Introduction. The article analyzes two case studies of recent cultural entrepreneurship from Romania, namely the Communist Consumer Museum in Timișoara and the Ferestroika Museum in Bucharest. Based on secondary literature about recent entrepreneurial developments in post-socialist countries and on participant observation, the article aims to construe the internal advantages and weaknesses of the two museums, as well as the opportunities and threats which exist in their regional and national entrepreneurial ecosystems, in order to identify possible means by which the two endeavors can withstand the current period, marked by economic turbulence.

Aim of the study. The article argues that while such projects are part of a larger entrepreneurial ecosystem, at a worldwide level, which relies heavily on retromania (i.e. the usage of past models for present and future projects), they also present several local specificities, as their contribution is not only economic, but nuances the ways in which younger generations interpret a communist past they never lived in reality.
Keywords: cultural entrepreneurship; post-socialist brands; post-communist memory; nostalgia; museum.
JEL Classification: M130, I250