Pages: 98-106Introduction. This paper analyzes the critical function of strategic grouping in determining competitive dynamics within industries. Strategic grouping, which…
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Pages: 91-97Introduction. A guide to a better understanding of Cam Caldwell & Verl Anderson’s famous novel “Blue Ocean Strategies and…
Pages: 81-90Introduction. In today’s world, competition between businesses is not only big and demanding, but also challenging. Continuous advances in…
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Pages: 53-62Introduction. What determines entrepreneurial success in emerging economies, marked as they are by institutional uncertainty and limited access to…
Pages: 44-52Introduction. Within the Meta advertising ecosystem (Facebook and Instagram), audience targeting decisions are increasingly delegated to machine-learning systems that…
Pages: 35-43Introduction. This study looks at how HR training supports the development of soft skills and, through them, employees’ professional…
Pages: 27-34 Introduction. Paid advertising platforms have changed a great deal once machine learning moved into the bidding stack, and Google…
Pages: 18-26Introduction. This study examines how remote work affects employee satisfaction and perceived productivity in modern organizations, using the Job…