{"id":9185,"date":"2026-01-18T12:45:37","date_gmt":"2026-01-18T12:45:37","guid":{"rendered":"https:\/\/manager.faa.ro\/?p=9185"},"modified":"2026-01-18T12:47:35","modified_gmt":"2026-01-18T12:47:35","slug":"strategic-imperatives-and-market-dynamics-for-the-auto-leader-in-the-european-business-landscape-study-case-volkswagen-group","status":"publish","type":"post","link":"https:\/\/manager.faa.ro\/?p=9185","title":{"rendered":"Strategic Imperatives and Market Dynamics for the Auto Leader in the European Business Landscape. Study Case: Volkswagen Group"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"9185\" class=\"elementor elementor-9185\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6d4c86b1 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"6d4c86b1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-39ce195d\" data-id=\"39ce195d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-75a08cc6 elementor-widget elementor-widget-text-editor\" data-id=\"75a08cc6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00a0<span style=\"color: var(--c-contrast-800); font-size: 16.604px;\">Pages: 68-78<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c929bfa elementor-widget elementor-widget-text-editor\" data-id=\"3c929bfa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Introduction<\/strong>. This paper examines the Volkswagen Group&#8217;s strategy actions in the European automotive sector amid regulatory changes, customer movements, and the aftermath of the &#8220;Dieselgate&#8221; incident. Using a combination of qualitative and quantitative approaches, it investigates Volkswagen&#8217;s organizational structure, conducts a SWOT analysis, and develops a SMART goal targeted at restoring market trust and increasing environmental credibility.<\/p><p><strong>Aim of the study<\/strong>.\u00a0<span style=\"font-size: 18px;\">The suggested approach prioritizes electric car adoption, pollution reduction, and open communication. Stakeholder involvement is addressed using an Influence-Interest Matrix, which emphasizes cooperation. The report finishes with an implementation Gantt chart that underscores the necessity for agility and cooperation in Volkswagen&#8217;s desire of European sustainable mobility leadership.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-503341fa elementor-align-center elementor-widget elementor-widget-button\" data-id=\"503341fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/manager.faa.ro\/wp-content\/uploads\/2026\/01\/40m_68_78.pdf\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Full text sources<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u00a0Pages: 68-78 Introduction. This paper examines the Volkswagen Group&#8217;s strategy actions in the European automotive sector amid regulatory changes, customer movements, and the aftermath of the &#8220;Dieselgate&#8221; incident. Using a combination of qualitative and quantitative approaches, it investigates Volkswagen&#8217;s organizational structure, conducts a SWOT analysis, and develops a SMART goal targeted at restoring market trust<\/p>\n","protected":false},"author":367,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1701,1703],"tags":[93,146,1838,1837],"coauthors":[1836],"class_list":{"0":"post-9185","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-1701","7":"category-2024-vol-40-issue-2-december","8":"tag-analysis","9":"tag-business","10":"tag-market","11":"tag-strategic-positioning","12":"jel-l62","13":"jel-m11","14":"jel-m14","15":"jel-q55"},"_links":{"self":[{"href":"https:\/\/manager.faa.ro\/index.php?rest_route=\/wp\/v2\/posts\/9185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/manager.faa.ro\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/manager.faa.ro\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/manager.faa.ro\/index.php?rest_route=\/wp\/v2\/users\/367"}],"replies":[{"embeddable":true,"href":"https:\/\/manager.faa.ro\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=9185"}],"version-history":[{"count":4,"href":"https:\/\/manager.faa.ro\/index.php?rest_route=\/wp\/v2\/posts\/9185\/revisions"}],"predecessor-version":[{"id":9190,"href":"https:\/\/manager.faa.ro\/index.php?rest_route=\/wp\/v2\/posts\/9185\/revisions\/9190"}],"wp:attachment":[{"href":"https:\/\/manager.faa.ro\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=9185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/manager.faa.ro\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=9185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/manager.faa.ro\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=9185"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/manager.faa.ro\/index.php?rest_route=%2Fwp%2Fv2%2Fcoauthors&post=9185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}