Universitatea din Bucuresti, Facultatea de Administratie si Afaceri

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Double Blind Review Evaluation

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Indexed by : EBSCO-CEEAS | CEEOL | RePEc | DOAJ | INDEX COPERNICUS | PROQUEST | ULRICH | DRJI | Google Scholar

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ISSN-L 1453-0503
ISSN (e) 2286-170X
ISSN (p) 1453-0503

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Address

Elisabeta Queen
No. 4 - 12, District 1,
Bucharest, Romania

see area map

Phones

Tel: +4 021 310 49 20
Fax: +4 021 310 49 20

Email

manager@faa.ro

Site Vechi/ Old Site

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Your search has 24 results!

  1. 1. Relationship marketing in the retail sector: an insight in the determination of customer loyalty — 26 November 2012

    Authors:   • Sabin Niculae , Afiliation: Academy of Economic Studies
    Abstract: In recent years we see a loss of power of individual brands, despite the money and the effort invested in them. The power is now in the hands of

    Manager 7 - 2008 > Relationship marketing in the retail sector: an insight in the determination of customer loyalty

  2. 2. The causes and the effects of the inflation — 21 November 2012

    Authors:   • Cristian Valentin Hapenciuc  • Gabriela-Liliana Cioban
    Abstract: The inflation represents the result of the economical, monetary and socio-political factors seeing through the inter-conditioning and simultan

    Manager 6 - 2007 > The causes and the effects of the inflation

  3. 3. Regulating the Electricity Supply Industry in Nigeria. An Assessment of Consumer's Attitudes — 06 December 2012

    Authors:   • Olawale Ibrahim Olateju, Afiliation: Department of Business Administration and Management Technology, Lagos State University, Ojo, Lagos  • Oludare Tolulope Adeyemi, Afiliation: Department General General Studies - Economics Unit - Lagos State Polytechnic, Ikorudu, Lagos  • Mustapha Abiodun Okunnu, Afiliation: Department General General Studies - Economics Unit - Lagos State Polytechnic, Ikorudu, Lagos
    Abstract: The power sector is critical to the development of any country and Nigeria is no exception, incessant power outrage has been the bane of economic deve

    Manager 9 - 2009 > Regulating the Electricity Supply Industry in Nigeria. An Assessment of Consumer's Attitudes

  4. 4. Kosovo beer markets - Consumer preferences and baying behaviour — 18 December 2012

    Authors:   • M. Gjonbalaj, Afiliation: Agriculture Faculty of the University of Prishtina  • I. Miftari, Afiliation: Agriculture Faculty of the University of Prishtina  • H. Bytyqi, Afiliation: Agriculture Faculty of the University of Prishtina  • J.Shkodra, Afiliation: Agriculture Faculty of the University of Prishtina
    Abstract: This paper analyzes and presents important findings on the consumers buying behaviour and their preferences for beer. The paper also tests whe

    Manager 10 - 2009 > Kosovo beer markets - Consumer preferences and baying behaviour

  5. 5. The brand – a few definitions — 06 December 2012

    Authors:   • ~ Ph. D. Lecturer Alexandra Craciun, Afiliation: University of Bucharest
    Abstract:  This article discusses a series of definitions of the term “brand” in order to highlight the fact that in a world dominated

    Manager 10 - 2009 > The brand – a few definitions

  6. 6. Analysis of nigerian consumers’ perception of foreign made products — 04 December 2012

    Authors:   • ~Omotayo Oyeniyi, Afiliation: Department of Business Studies, Covenant University, Nigeria.
    Abstract:  This article presents the results of a survey of Nigerian consumers’ perception and attitude towards products foreign made product

    Manager 10 - 2009 > Analysis of nigerian consumers’ perception of foreign made products

  7. 7. Consumer's Attitude Segmentation for Effective Market Communication: A Case Study of Soft Drinks — 18 December 2012

    Authors:   • Abiodun, Abolaji Joachim, Afiliation: Covenant University, Ota, Ogun State, Nigeria  • Oyeniyi, Omotayo Joseph, Afiliation: Covenant University, Ota, Ogun State, Nigeria
    Abstract: The fate of any product is ultimately determined by consumers’ attitude to it. This study based on primary data attempts to stratify the demand

    Manager 13 - 2011 > Consumer's Attitude Segmentation for Effective Market Communication: A Case Study of Soft Drinks

  8. 8. Strategic Marketing of Made-in-Nigeria Goods and Consumer's Acceptance in Nigeria. An Empirical Analysis of Textile Products — 19 December 2012

    Authors:   • Ph. D. Sunday Abayomi Adebisi, Afiliation: Department of Business Administration, Faculty of Management Sciences, University of Ado-Ekiti, Nigeria
    Abstract: This study was conceived with the intention of the author to appraise and assess the viability, acceptability and challenges inherent with the marketa

    Manager 13 - 2011 > Strategic Marketing of Made-in-Nigeria Goods and Consumer's Acceptance in Nigeria. An Empirical Analysis of Textile Products

  9. 9. Effect of consumer behaviour and perception on car purchase decision: Empirical Evidence from Lagos - Nigeria — 19 December 2012

    Authors:   • Ph. D. Samuel Taiwo Akinyele, Afiliation: School of Business , Covenant University, Nigeria  • Ph. D. Kola Olorunleke , Afiliation: Dept. of Business Administration, Adekunle Ajasin University, Nigeria
    Abstract: In  recent days Nigeria is witnessing a change in consumerism. The market is now predominantly consumer driven. The focus is shift

    Manager 15 - 2012 > Effect of consumer behaviour and perception on car purchase decision: Empirical Evidence from Lagos - Nigeria

  10. 10. E-Mail Server and Traffic Control Management in 2012 — 28 February 2013

    Authors:   • Cosmin Catalin Olteanu, Afiliation: Faculty of Business and Administration, University of Bucharest
    Abstract: Emails represents one of the most used communication system in world wide web for more than 15 years and “spam” messages are one of the most annoy

    Manager 16 - 2012 > E-Mail Server and Traffic Control Management in 2012

  11. 11. Influencing average internet consumer’s online behavior. Fact. Fiction. Right. Wrong — 26 August 2013

    Authors:   • Cosmin Cătălin Olteanu, email: contact@olteanucosmin.ro, Afiliation: University of Bucharest, Faculty of Business and Administration, Romania
    Abstract: The main purpose of the paper is to illustrate how an average internet consumer is to be provided with information that is most of the time generated

    Manager 17 - 2013 > Influencing average internet consumer’s online behavior. Fact. Fiction. Right. Wrong

  12. 12. The Strategic Sport Marketing Planning Process — 26 August 2013

    Authors:   • Alexandru Lucian Mihai, email: alexandru.lucian_mihai@yahoo.com, Afiliation: Faculty: Marketing, Academy of Economic Studies, Bucharest, Romania
    Abstract: In many segments of the sport industry, sport marketers are pressured to increase their product sales to generate increased revenues for their org

    Manager 17 - 2013 > The Strategic Sport Marketing Planning Process

  13. 13. The Evolution Of Romanian Advertising Agencies Seen By Professional — 10 April 2014

    Authors:   • Mădălina Moraru (Buga), email: madalina.moraru@fjsc.ro, Afiliation: University of Bucharest, Faculty of Journalism and Communication Sciences, Romania
    Abstract: This paper aims to present the opinions of Romanian advertisers on the local industry from two viewpoints: the evolution of advertising after 1990 wit

    Manager 18 - 2013 > The Evolution Of Romanian Advertising Agencies Seen By Professional

  14. 14. Using wind and solar renewable energy by enterprises and consumers in terms of the energy management — 23 January 2015

    Authors:   • Ph. D. Associate Professor Cornelia Nistor, email: cornelia_faa_ub@yahoo.com, Afiliation: University of Bucharest, Faculty of Administration and Business, Bucharest, Romania
    Abstract: More and more leaders realize that the wider use of renewable energy brings many benefits on long-term, both for the enterprises and for the whole soc

    Manager 20 - 2014 > Using wind and solar renewable energy by enterprises and consumers in terms of the energy management

  15. 15. Cognitive Evolution and Revolution — 07 October 2015

    Authors:   • Cătălin Grădinaru, email: gradinarubusiness@gmail.com, Afiliation: University of Bucharest, Faculty of Business and Administration, Romania
    Abstract: The generator of the accelerated progress and durable development depends on the human\r\n  daily ability and capability to project , constru

    Manager 21 - 2015 > Cognitive Evolution and Revolution

  16. 16. The management of macro-financial information in the context of monetary and budgetary policies — 14 January 2016

    Authors:   • Ph.D. Professor Ioan-Dan Morar, email: morar_id@yahoo.com, Afiliation: Faculty of Economics, University of Oradea, Romania  • Ph.D. Student Anca Mitu, email: anca_mitu@yahoo.com, Afiliation: Romanian Academy, Bucharest, Romania
    Abstract: Management of financial policies is a public issue and important to public policies in general 0and for the financial field in particular. Managing

    Manager 22 - 2015 > The management of macro-financial information in the context of monetary and budgetary policies

  17. 17. Management of public services’ attributes in the view of the consumers — 14 January 2016

    Authors:   • Ph. D. Senior Lecturer Dan Păuna, email: paunadan@univ-danubius.ro, Afiliation: Danubius University in Galați, College of Economic Sciences, Galați, România  • Ph. D. Senior Lecturer Luminița Maria Filip, email: mariacraciun@univ-danubius.ro, Afiliation: Danubius University in Galați, College of Economic Sciences, Galați, România
    Abstract:  This paper emphasizes a study on the relevance of the basic attributes, according to consumers, of public services supply in Focșani, using

    Manager 22 - 2015 > Management of public services’ attributes in the view of the consumers

  18. 18. The Leadership Styles and the Financial Problems in Romanian’s Companies — 14 January 2016

    Authors:   • Ph. D. Teaching Assistant Valentin Mihai Leoveanu, email: valentin.leoveanu@faa.unibuc.ro, Afiliation: Faculty of Administration and Business, University of Bucharest, Romania
    Abstract:  New business models no longer rely on expectations of increased consumption, but rewarding the saving of resources and penalizing the waste o

    Manager 22 - 2015 > The Leadership Styles and the Financial Problems in Romanian’s Companies

  19. 19. The Macro Environment and the Companies’ Economic, Social and Research – Development – Innovation Potential – Nowadays Key Elements, Perspectives and Challenges — 15 January 2017

    Authors:   • Ph. D. Professor Gheorghe N. Popescu, email: popescu_gh_cafr@yahoo.com, Afiliation: The Bucharest University of Economic Studies, Bucharest, Romania; PhD. Supervisor at the Accounting Doctoral School at The Bucharest University of Economic Studies, Bucharest, Romania  • Ph. D. Associate Professor Habil. Cristina Raluca Gh. Popescu, email: popescu_cr@yahoo.com, Afiliation: University of Bucharest, Bucharest, Romania; The Bucharest University of Economic Studies, Bucharest, Romania; PhD. Supervisor at the Economic I Doctoral School at The Bucharest University of Economic Studies, Bucharest, Romania  • Ph. D. Associate Professor Veronica Adriana Popescu, email: popescu_va@yahoo.com, Afiliation: The Bucharest University of Economic Studies, Bucharest, Romania; Commercial Academy of Satu-Mare, Satu- Mare, Romania
    Abstract: The research paper titled “The macro environment and the companies’ economic, social and research – development – innovation

    Manager 24 - 2016 > The Macro Environment and the Companies’ Economic, Social and Research – Development – Innovation Potential – Nowadays Key Elements, Perspectives and Challenges

  20. 20. The benefits of personal investment in education from the perspective of Academic Marketing — 09 January 2017

    Authors:   • Ph. D. Lecturer Emanuela Maria Avram, email: emanuela.avram@faa.unibuc.ro, Afiliation: Faculty of Business and Administration , University of Bucharest, Romania
    Abstract: Individuals acquire abilities and knowledge thanks to the education system and these are further used on the labour market, but the main purpose of e

    Manager 24 - 2016 > The benefits of personal investment in education from the perspective of Academic Marketing

  21. 21. Social Market Economy and Sustainable Development — 30 May 2017

    Authors:   • Ph. D. Student Florian Gurămultă, email: floring14@yahoo.com, Afiliation: The Romanian Academy, Romania
    Abstract: This paper emphasizes the fact that it is necessary to ensure a balanced use of principles harmonizing all factors of production in order to provid

    Manager 25 - 2017 > Social Market Economy and Sustainable Development

  22. 22. Forecasting of the World’s Frozen Food Market, the Key Developments to Date and the Sustainability and Social Responsibility Opportunities – An Economic and Social Perspective — 30 May 2017

    Authors:   • Ph. D. Associate Professor Habil. Cristina Raluca Gh. Popescu, email: University of Bucharest, Bucharest, Romania; The Bucharest University of Economic Studies, Bucharest, Romania; PhD. Supervisor at the Economic I Doctoral School at The Bucharest University of Economic Studies, Bucharest, Romania, Afiliation: popescu_cr@yahoo.com  • Ph. D. Associate Professor Veronica Adriana A. V. Popescu, email: popescu_va@yahoo.com, Afiliation: The Bucharest University of Economic Studies, Bucharest, Romania; Commercial Academy of Satu-Mare, Satu-Mare, Romania  • Ph. D. Professor Gheorghe N. Popescu, email: popescu_gh_cafr@yahoo.com, Afiliation: The Bucharest University of Economic Studies, Bucharest, Romania; PhD. Supervisor at the Accounting Doctoral School at The Bucharest University of Economic Studies, Bucharest, Romania)
    Abstract: The paper entitled “Forecasting of the World’s Frozen Food Market, the Key Developments to Date and the Sustainability and Social Responsi

    Manager 25 - 2017 > Forecasting of the World’s Frozen Food Market, the Key Developments to Date and the Sustainability and Social Responsibility Opportunities – An Economic and Social Perspective

  23. 23. Tobacco Market Opportunities, Trends, Analysis and Statistics – The latest market trends and hidden opportunities in Romania — 31 May 2017

    Authors:   • Ph. D. Associate Professor Habil. Cristina Raluca Gh. Popescu, email: popescu_cr@yahoo.com, Afiliation: University of Bucharest, Bucharest, Romania; The Bucharest University of Economic Studies, Bucharest, Romania; PhD. Supervisor at the Economic I Doctoral School at The Bucharest University of Economic Studies, Bucharest, Romania  • Ph. D. Professor Gheorghe N. Popescu, email: popescu_gh_cafr@yahoo.com, Afiliation: The Bucharest University of Economic Studies, Bucharest, Romania; PhD. Supervisor at the Accounting Doctoral School at The Bucharest University of Economic Studies, Bucharest, Romania  • Ph. D. Associate Professor Veronica Adriana A. V. Popescu, email: popescu_va@yahoo.com, Afiliation: The Bucharest University of Economic Studies, Bucharest, Romania; Commercial Academy of Satu-Mare, Satu-Mare, Romania
    Abstract: The paper entitled “Tobacco Market Opportunities, Trends, Analysis and Statistics – The latest market trends and hidden opportunities i

    Manager 25 - 2017 > Tobacco Market Opportunities, Trends, Analysis and Statistics – The latest market trends and hidden opportunities in Romania

  24. 24. Entrepreneurial Skills. Experience, a New Economic Offer in Business — 07 February 2018

    Authors:   • Ph. D. Cristina Bolcaș, email: cristina.badeabolcas@yahoo.com, Afiliation: Faculty of Business and Administration, University of Bucharest, Romania  • Ph. D. Associate Professor Vladimir-Codrin Ionescu, email: vladimir-codrin.ionescu@faa.unibuc.ro, Afiliation: Faculty of Business and Administration, University of Bucharest, Romania
    Abstract: The dynamics of the business environment has led to a growing competition. Everyone dreams of their own business. The question is: how do I create a b

    Manager 26 - 2017 > Entrepreneurial Skills. Experience, a New Economic Offer in Business