Universitatea din Bucuresti, Facultatea de Administratie si Afaceri

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Double Blind Review Evaluation

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ISSN-L 1453-0503
ISSN (e) 2286-170X
ISSN (p) 1453-0503

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The Bata Management System: An Introduction

 

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  1. Authors:
      • Ph. D. Professor Sorin-George Toma, email: tomagsorin62@yahoo.com, Afiliation: University of Bucharest, Romania
      • Ph. D. Professor Paul Marinescu, email: paulmarinescu1@gmail.com, Afiliation: University of Bucharest, Romania

    Pages:
      • 271|276

  2. Keywords: Bata, management system, footwear industry, company, business

  3. Abstract:
     The making of footwear, one of the most ancient crafts, has a long history. The manufacturing of shoes represented a handicraft activity until the mid-nineteen century. In the late 1800s and the beginning of the 1900s, the footwear industry adopted the factory system and became increasingly mechanized. One of the most important footwear companies has been the Bata Company. Its economic success was based on the well-known Bata Management System that constituted the subject of a wide range of discussions and debates in the business literature. The aim of our paper is to render in brief the BMS. The  methodological approach is literature review. Our paper has shown that BMS represents an effective and efficient management system that includes solid business principles

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