Universitatea din Bucuresti, Facultatea de Administratie si Afaceri

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Double Blind Review Evaluation

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Indexed by : EBSCO-CEEAS | CEEOL | RePEc | DOAJ | INDEX COPERNICUS | PROQUEST | ULRICH | DRJI | Google Scholar

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ISSN-L 1453-0503
ISSN (e) 2286-170X
ISSN (p) 1453-0503

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Elisabeta Queen
No. 4 - 12, District 1,
Bucharest, Romania

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Email

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Site Vechi/ Old Site

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IBM - a century of leadership in technology

 

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  1. Authors:
      • Ph. D. Camelia Cojocaru, email: camelia.cojocaru@faa.ro, Afiliation: Faculty of Administration and Business, University of Bucharest, Romania
      • Ph. D. Silviu Cojocaru, email: silviu.cojocaru@faa.ro, Afiliation: Faculty of Administration and Business, University of Bucharest, Romania

    Pages:
      • 126|136

  2. Keywords: IBM, technology, leadership

  3. Abstract:
    Established in 1911, IBM is an example of leadership in technology. IBM has been linked since the beginning of computing, being the company that invented the tabs (forerunner of the current computer). In 2012, IBM ranked No. 2 in the U.S. in terms of number of employees (435,000 worldwide, 100,000 in the United States). IT vertical market is characterized by a very important contribution to innovation and, therefore, the rankings are very dynamic field. IBM was able to create a value system in the organization and also a leadership system, thus managing to retain its leading position in the market.

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